005: Control the Cascade of Communication
- Casey

- Jun 10
- 2 min read
You know the game "telephone"? ☎️
One person says something… and five people later, the message is twisted into something that barely resembles the original.
Yeah. That.
That’s what happened this week.
Here’s the sitch.
We noticed a preschool showcase was being held in October.
Sounds fine, right?
Wrong-o. December and spring are strategic. Those events help retain kids during drop-off months. That’s part of the system. October? That’s when parents try classes. A “showcase” then feels like a recital, and they think, “Guess we’re done for now.” Enrollment suffers. Not to mention, half the class are newbies!
Why did it happen?
Schedules got busy. Staff improvised. The why behind the timing was lost.
And that’s the real problem.If you’ve ever thought ‘Wait, how did we get here?’Well, this is why.
Here’s what’s actually broken when messages don’t land:
Too Much Trust in “Tell & Repeat”
We assume repeating something means it’s understood. It’s not.
👉You need to check for transfer, not just transmission.
No Emotional Hook or Headline
People need the “why this matters” up front. It’s the glue.
👉If they don’t feel it, they won’t remember it.
Wrong Medium or Messenger Text is fast. But fast is fragile. 👉Slack gets skimmed. Email gets buried. Tone gets twisted. Use voice. Use video. Use the right person...Voxer, Voice Memos, Loom, Zoom… Oh my. Your Move 💥
Next time you’re passing along something important:
Start with the headline. What do they need to remember? Why does it matter?
Be intentional about the medium. Not everything should be a Slack message.
Confirm it landed. Don’t assume.
Because communication isn’t about what you said—it’s about what they heard… and what they do with it.
Here’s a simple training framework you can use with your staff to level up communication and get everyone on the same page + speaking the same language. Feel free to steal it, tweak it, and make it your own! ➡️ [Lead Out Loud]
Keep fixing,
Casey Wright
Founder, Wright’s Gymnastics & NinjaZone
🎯Real Talk - If your message has to survive five people, three Slack threads, and a group text…
Congrats, it’s now a game of corporate telephone. ☎️
Moral of the story? If it matters, don’t whisper. Shout it, headline it, voice memo it, and maybe even write it on a cake. 🎂
THE FUN PART.
This will have your whole team laughing...and learning. 😂 Perfect for team meetings, trainings, or maybe just a reality check on how we ‘think’ we communicate.


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